What is BoldLens™?
BoldLensTM reveals the truth in your brand data by monitoring the effects of your integrated communications efforts on real outcomes for your business.
The platform combines a range of data streams, including brand, PR, advertising and marketing activity and correlates it with your specific revenue and conversion metrics in one simple, accessible dashboard.
Get full visibility across all brand communications and extract clear, actionable insights from your data.
![](https://www.boldlens.ai/wp-content/uploads/2023/06/cannes-hero-mob-transparent.png)
What is BoldLens™?
BoldLensTM reveals the truth in your brand data by monitoring the effects of your integrated communications efforts on real outcomes for your business.
The platform combines a range of data streams, including brand, PR, advertising and marketing activity and correlates it with your specific revenue and conversion metrics in one simple, accessible dashboard.
Get full visibility across all brand communications and extract clear, actionable insights from your data.
![](https://www.boldlens.ai/wp-content/uploads/2023/06/cannes-hero-mob-transparent.png)
Paid
BoldLens™ monitors all paid marketing activity and summarises the commercial impact.
Earned
BoldLens™ collates all press, web and social mentions across global sources tracking sentiment and reputation.
Owned
BoldLens™ collects all owned channel data helping you optimise content performance.
Social
BoldLens™ shows you social sentiment, campaign reactions and key influencers impacting your bottom line.
![Market Analytics Platform](https://www.boldlens.ai/wp-content/uploads/2022/12/logo_BoldLens_navy.png)
Complete Analytics
BoldLens™ brings together data and analytics from multiple sources to deliver a complete picture of brand performance.
Strategic Insights
BoldLens™ reveals insights that help your brand make better strategic business decisions.
Performance vs Competitors
BoldLens™ benchmarks brand performance against top competitors ensuring you are always one step ahead.
Custom Report
BoldLens™ provides custom reports filled with relevant insights, direct to your inbox.
Paid
BoldLens™ monitors all paid marketing activity and summarises the commercial impact.
Earned
BoldLens™ collates all press, web and social mentions across global sources tracking sentiment and reputation.
Owned
BoldLens™ collects all owned channel data helping you optimise content performance.
Social
BoldLens™ shows you social sentiment, campaign reactions and key influencers impacting your bottom line.
![logo_BoldLens_navy Market Analytics Platform](https://www.boldlens.ai/wp-content/uploads/elementor/thumbs/logo_BoldLens_navy-q2ic4hnm2vnxz7kvo0nzho3nlw57l8ahpmej2aywx8.png)
Complete Analytics
BoldLens™ brings together data and analytics from multiple sources to deliver a complete picture of brand performance.
Strategic Insights
BoldLens™ reveals insights that help your brand make better strategic business decisions.
Performance vs Competitors
BoldLens™ benchmarks brand performance against top competitors ensuring you are always one step ahead.
Custom Report
BoldLens™ provides custom reports filled with relevant insights, direct to your inbox.
Get to the insights that matter
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/1.track-brand-exposure.png)
Track Brand Exposure
Global media monitoring, social listening, and paid campaign tracking segmented by sub-brand and region.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/1.track-brand-exposure.png)
Track Brand Exposure
Global media monitoring, social listening, and paid campaign tracking segmented by sub-brand and region.
Uncover Audience and Traffic Insights
Demographics and audience engagement, location, referrers, and channel performance.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/2.audience-traffic-insights.png)
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/2.audience-traffic-insights.png)
Uncover Audience and Traffic Insights
Demographics and audience engagement, location, referrers, and channel performance.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/3.revenue-product-inventory.png)
View Revenue, Product and Inventory Data
Sales journeys and conversion data, product trends, order and location breakdowns.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/3.revenue-product-inventory.png)
View Revenue, Product and Inventory Data
Sales journeys and conversion data, product trends, order and location breakdowns.
Monitor The Competition
Share of voice, share of brand mentions, share of traffic, share of search and keyword strategy vs competitor sets.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/4.monitor-the-competition.png)
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/4.monitor-the-competition.png)
Monitor The Competition
Share of voice, share of brand mentions, share of traffic, share of search and keyword strategy vs competitor sets.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/5.manage-your-reputation.png)
Manage your Reputation
Sentiment tracking across press and social, external reviews and ratings, NPS scores, and employee and customer feedback.
![marketing analytics](https://www.boldlens.ai/wp-content/uploads/2023/03/5.manage-your-reputation.png)
Manage your Reputation
Sentiment tracking across press and social, external reviews and ratings, NPS scores, and employee and customer feedback.