Track Prove Build Brand Value
BoldLens™ is a simple. intuitive analytics platform that ties all of your brand communications directly to your bottom line.
- Track all paid, owned, earned and social media in one place
- Measure the effects of each channel on your unique sales funnel KPIs
- Segment performance by location, service line and sub-brand
- Benchmark against competitors and live audience survey data
- Gain real-time insights with AI-generated updates
Paid
BoldLens™ monitors all paid marketing activity and summarises the commercial impact.
Earned
BoldLens™ collates all press, web and social mentions across global sources tracking sentiment and reputation.
Owned
BoldLens™ collects all owned channel data helping you optimise content performance.
Social
BoldLens™ shows you social sentiment, campaign reactions and key influencers impacting your bottom line.
Complete Analytics
BoldLens™ brings together data and analytics from multiple sources to deliver a complete picture of brand performance.
Strategic Insights
BoldLens™ reveals insights that help your brand make better strategic business decisions.
Performance vs Competitors
BoldLens™ benchmarks brand performance against top competitors ensuring you are always one step ahead.
Custom Report
BoldLens™ provides custom reports filled with relevant insights, direct to your inbox.
Paid
BoldLens™ monitors all paid marketing activity and summarises the commercial impact.
Earned
BoldLens™ collates all press, web and social mentions across global sources tracking sentiment and reputation.
Owned
BoldLens™ collects all owned channel data helping you optimise content performance.
Social
BoldLens™ shows you social sentiment, campaign reactions and key influencers impacting your bottom line.
Complete Analytics
BoldLens™ brings together data and analytics from multiple sources to deliver a complete picture of brand performance.
Strategic Insights
BoldLens™ reveals insights that help your brand make better strategic business decisions.
Performance vs Competitors
BoldLens™ benchmarks brand performance against top competitors ensuring you are always one step ahead.
Custom Report
BoldLens™ provides custom reports filled with relevant insights, direct to your inbox.
What is Boldlens?
BoldLens™ is a marketing analytics platform that tracks all your brand communications activity across paid, owned, earned and social, and overlays the commercials you care about, all in one place, visible to you 24/7.
Why Boldlens?
For too long organisations have had a fractured view of their brand communications data – split between public relations, advertising, marketing, SEO, sales, product, customer feedback and internal comms. It’s time to master your sales funnel.
What BoldLens™ can do for you
Understand your brand landscape
Track the growth of your brand’s meaning, impact and reputation, in one simple place, 24/7.
Democratize Your Data
Let your whole organisation make decisions driven by data with a simple, intuitive dashboard that empowers and informs all departments.
Prove your worth
Tie all work to commercials with an accurate view of ROI across your full sales funnel, relative to your market and competition, reported in real-time.
Inform your actions
See what’s working, what’s not, and what to do next with actionable insights and predictive AI, minimising wasted budget and maximising success.
Clients
